EXPERIENCE
professional skills
Software:
• Adobe CS (Ps, Ai, Id, Ae) • Figma • Sketch App • Canva • Keynote • Powerpoint
Experience:
• Design/Content Creation • Art Direction • Conceptual Thinking
• Strategic Planning & Execution • Brand Recognition & Awareness
• Storyboarding & Storytelling • Creative Writing • Blog Writing & Entry
• Social Media Content Management • Illustration & Logo Design
• Infographics • Client Satisfaction & Retention • Team Building & Leadership
• Cross-functional Collaboration
WORK HISTORY
PUBLICIS GROUPE: DIGITAS HEALTH, New York, NY • Oct 2021 - Present
Senior Art Director, Oct 2021 - Present
Craft visual narratives and storyboards tailored for variety of media channels, including broadcast, online videos, and social media snippets. Develop aesthetic essence of social media campaigns while overseeing production of videos and animations. Ensure smooth workflow by managing review process for creative development updates and integrations.
• Enhanced and refined raw visuals by selectively curating photography for deployment across social media initiatives and print mediums
• Improved brand recognition by overseeing creative development
KHOROS, Austin, TX • July 2021 - Nov 2021
Senior Digital Designer (Freelance), Brand Team
• Created media assets for this global enterprise software brand, elevating digital customer experience, fostering online brand communities, and managing engaging social media content
• Generated social media graphics, email headers, web banners, icons and illustrations, infographics, event collateral, animation and gifs
NIKE, Beaverton, OR • Oct 2015 - Oct 2020
Senior Graphic Designer, WNSW (Sept 2018 - Oct 2020)
• Generated end-to-end creative direction, graphics, trims and prints for multiple collections
• Managed and owned communication with all cross-functional partners
• Presented and delivered storytelling to energize and move concept and product forward
• Researched inspiration and built concepts to implement trends into product
• Traveled abroad to gather inspiration and samples, and to factories to work hands-on with teams
• Conducted focus groups and interviews locally and abroad to gather consumer insights
Senior Graphic Designer, NIKECOURT (Oct 2015 - Sept 2018)
• Created graphics for Mens and Womens apparel, and for specific Tier 1 athletes:
Serena Williams, Rafa Nadal, Roger Federer and Maria Sharapova
• Designed engineered, textile prints for key slam moments, such as Serena William's 2018 catsuit
• Created and presented materials to promote design concepts to both leadership and athletes
• Traveled abroad for inspiration and to meet with factories to work hands-on with product
KELLWOOD COMPANY Los Angeles, CA
Graphic Artist (Nov 2014 - May 2015)
• Designed prints, textiles and graphics for Target, Macy's, Nordstrom, Kohl's andDillards
• Provided a large volume of patterns using diverse print techniques for a high-demand fast-paced market
• Established strong relationships with the factories and production staff to ensure quality and timeliness
• Prepared lengthy research and inspiration prior to each market to focus goals and creative direction
RALPH LAUREN CORPORATION New York, NY
Graphic Artist (Double RL, Rugby, Polo, RLX and Childrens) (Feb 2011 - April 2014)
• Produced graphics, embellishments, trims and packaging for multiple and nuanced RL labels
• Researched and developed ideas to advance and enhance and socialize the vision of the product
BENCHMARK PUBLISHING New York, NY
Graphic Designer (Freelance) (May 2010 - Jan 2011)
• Designed children's educational magazines and leveled reading Narrative Nonfiction books focused on comprehension and content knowledge
• Curated imagery and design elements for Grades K-6 Benchmark Literacy program
• Storyboarded layout for Classic Tales narrative fiction promoting understanding and enjoyment of literature
NATIONAL GEOGRAPHIC SOCIETY Washington, DC
Graphic Designer, School Publishing Department (Dec 2007 - Mar 2010)
• Designed and prepared books from concept to production for state-adopted Grades K-2 Science and Content Literacy program consisting of 144 books
• Directed photo shoots with National Geographic photographers generating science content
• Guided outside illustrators with storyboard sketches
Graphic Designer, Marketing Services Department (July 2007 - Dec 2007)
• Created illustrations and graphics for design pieces and activity pages for National Geographic magazine, National Geographic’s Adventure, Traveler, Kids and Little Kids magazines
FREE RANGE STUDIOS Washington, DC
Graphic Designer (Jan 2007 - June 2007)
• Designed logos and identity systems for socially responsible non-profit clients, and
collateral such as stationary, invitations, flyers, PowerPoint templates and marketing scripts.
• Created information graphics and designed layout for 170-page report for board of directors.
BURNING MEDIA GROUP New York, NY
Graphic Designer (Jan 2006 - Jan 2007)
• Created all advertising design from concept to execution, including logo and identity, book cover design, packaging, email blasts, website layout and subway placard ads
PENGUIN GROUP Viking-Penguin Art Department, New York, NY
Book Cover Design Intern (Sept 2004 - Dec 2004)
• Revised cover and jacket mechanicals for rerouting and printing
• Prepared mechanical, art and font files for publishing
• Created seals and banners for updated reprints and awarded books
COMMUNITIES IN SCHOOLS, INC. Washington, DC
Graphic Designer (Oct 2001 - Nov 2002)
• Produced the organization’s graphic design projects including annual report, conference publications, promotional brochures and email blasts for this top 100 U.S. charity
TEACHING EXPERIENCE
AMERICAN UNIVERSITY, College of Arts and Sciences Washington, DC
Adjunct Faculty (Nov 2010 - Dec 2011)
• Designed curriculum and taught Print Design and the Computer to design majors
EDUCATION
PRATT INSTITUTE New York, NY
M.S. in Communications/Packaging Design (Sept 2003 - May 2006)
GEORGETOWN UNIVERSITY Washington, DC
Major: B.A. in Studio Art Minors: English and Art History (Sept 1997 - Aug 2001)